SOCIAL • DIA&CO
April 1st, 2020. No one was in the mood for jokes, unless it was a joke that was both funny and with a payoff that was not only useful but more so needed. We teased our customer base across social and email with a small fib – Dia&Co had collab’d with the ‘WOW Music Franchise’ to create a compilation CD (read Spotify playlist) of hits themed around body positivity, confidence and general bad-assery.
It was quick and fun project that kept our minds off the pandemic and let us spread some socially isolated dance party vibes with those we love.